STOCKHOLM STREET STYLE

Scandi-Chic

Ooh

You can dance

You can jive

Having the time of your life

Ooh, see that girl

Watch that scene

Dig in the dancing queen

ABBA Dancing Queen

Whenever I used to think of Sweden, I immediately would think about ABBA, or the popular Swedish retailers IKEA and H& M. I never thought about fashion. Ever.

We all know Europe is famous for its fashion capitals, but until recently many have overlooked Stockholm. In the last few decades, it has emerged as one of the top places to go for a fashion fix, without ever looking like it was really trying. The effortless simplicity of style in Sweden’s capital would be interesting to any fashionista.

Stockholm Street Style from my closet

I began to wonder if I could go into my closet and reproduce outfits that one might see while walking the streets of Stockholm. Needless to say, the effortless street style that Stockholm is so famous for is not about one look in particular, nor is it about wearing certain labels or brands.

Just exactly what is Stockholm Street Style, anyway. Well, it’s about individuality, dressing in a way that brings out your own individual personality in clothes.

The use of the term ‘Scandi-chic’ has increased in recent years. I think it has come to represent a personal sense of style. An ‘ I am dressing for me. I am dressing for comfort’ style.

Just think of IKEA, H&M. Simple and something you can easily put together yourself. Easy and uncomplicated style. A natural sense of style.

Anne-Sofie Back is a trending Swedish designer that is popular both in Sweden as well as London. And, of course, Björn Borg,  is associated with being sporty, creative and innovative. 

Coco Chanel once said, “simplicity is the keynote of all true elegance”. I think, in Europe, Stockholm has gotten the message and is giving Paris interesting competition.

Sandra Hart • Life Over Sixty With Sandra

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sandrashart

Welcome to my world! I have always loved to write, but I have spent most of my adult life in front of either a television or film camera. First as a Romper Room Teacher, then in television series and movies where writing took a backstage place in my life. I am now over 50 and have the freedom to get back to expressing myself through writing. I muse about my life and thoughts and just about everything under the sun. The only order to it is life itself as lived. Natural chaos! I am married and have three grown children who are interested in breeding horses, flying and creating. My youngest is the lead singer/songwriter of the Grammy nominated band, Tonic, Emerson Hart. So here I am, wanting to read about you and at the same time bringing you along with me to mine. I hope you will find me just as interesting as I do you! Hop aboard for the ride.

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